What will a website do for my business?

It can do exactly what you want it to do for your business. You need to determine your goals. What do you want your website to do? It's a critical question. It's okay to accomplish one goal and add capabilities to achieve additional goals over time. Below are examples of goals that you may want to achieve for your business:

• Establish a professional online presence
• Promote your business or brand
• Sell products and services on the web
• Win new customers and retain existing ones
• Gather or provide information, or enable discussion
• Showcase your expertise through a catalog, gallery or portfolio
• Attract and recruit talent